Wednesday, September 13, 2017

Latest Estimates for US Proximity Mobile Payments

From eMarketing:


Over the past few years, the use of mobile devices for financial activities has expanded from simply checking an account balance to include other types of transactions, such as proximity payments and peer-to-peer (P2P) fund transfers.

Millennials have pioneered the adoption of both mobile banking and payments, but adoption is also rising among older adults, according to eMarketer’s latest report, “US Mobile Banking and Payments: eMarketer’s Estimates for 2016-2021.”

eMarketer estimates the value of US proximity mobile payment transactions will total $49.29 billion in 2017, up 78.1% from last year. Though the growth rate will remain in double digits through the forecast period, it will slow down to 23.9% in 2021. That year, US consumers will use their mobile phones to pay for $189.97 billion worth of goods and services at a physical point of sale (POS).

The average annual spend per proximity mobile payment user in the US will reach $1,026 in 2017, surpassing $1,000 for the first time. That figure will continue to grow through 2021, when it will reach $2,646.

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