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Small Business Success Story - Integrated Aquatic Sciences, LLC

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Each year the  New York Small Business Development Center  recognizes outstanding small businesses in a variety of ways.  This Success Story from the   North Country SBDC  appears in our  2016 Annual Report .  Margaret Murphy   Integrated Aquatic Sciences, LLC North Country SBDC Integrated Aquatic Sciences, LLC, was formed in 2015 to provide comprehensive aquatic consulting services to clients in both the public and private sector. Services include fish community evaluations and fisheries management, water quality monitoring, habitat restoration and management. The company provides a cost-effective scientific approach that works within the natural environment.  Principal scientist and owner, Margaret H. Murphy, Ph.D. is a Certified Fisheries Professional through the American Fisheries Society with more than 20 years of experience in the field. Margaret consulted the SBDC for assistance in starting her business and to gain a better understanding of the WBE and WOSB certifica

Retailers Still Struggle with Personalization

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From eMarketer : Retailers have been racing to crack the personalization code for some time. For most, personalization is a key to success. In fact, more than nine in 10 US retailers surveyed by RIS News said personalization capabilities are at least somewhat important to their company's business goals. And 39% of respondents said personalization was extremely important. Many respondents employ personalization in hopes of increasing sales, improving overall loyalty, and of course, making sure customer engagement levels are high. Improving these capabilities, however, isn’t always an easy task for retailers. It’s important for retailers to get personalization right because the price of personalization failure is costly.

Why Should Small Business Owners Think About Ethics?

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From Bplans : Why should busy small business owners worry about ethics? Because whether you are a software startup or have a taco truck, ethics failures can hurt the bottom line, writes Shanté Roddy, CEO of Intuitive Risk Management International. “Ethically treating employees, good relationships with the public, and correct information shared with stakeholders are all responsibilities of the top leadership and have a direct impact on the overall growth of the company,” Roddy writes. Business owners have to sweat the small decisions, because, as Aileron puts it, “business ethics issues always start small.”

SBA Presents Free Webinar Series to Help Small Businesses Navigate the HUBZone Program

From the Small Business Administration: The U.S. Small Business Administration will present a six-part, free webinar series to help small businesses navigate its Historically Underutilized Business (HUB) Zone Program that will run from February to mid-March.  The hour-long webinars will cover the following topics:  February 7 HUBZone Contracting:  Make the Federal Government Your Customer 2-3p.m. EST Small businesses will learn about HUBZone contracting vehicles and regulations. Click on this link 10 minutes before the Feb. 7 webinar begins: http://ems7.intellor.com/login/714969 February 14 HUBZone Joint Ventures: How to Partner with Other Companies for HUBZone Contracts 2-3p.m. EST Small businesses will learn how to enter into a HUBZone joint venture and the importance of having a well-defined joint venture agreement whether or not the agreement falls under the All Small Mentor-Protégé Program. Click on this link 10 minutes before the Feb. 14 webinar begins

The Facebook News Feed Conundrum

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From eMarketer : In the latest episode of eMarketer's "Behind the Numbers" podcast, we consider the changes planned for Facebook's News Feed and the possible implications for advertisers. Will the shifting focus of the News Feed, with an emphasis on "personal" posts, force changes for marketers? What about nonprofits? Here's "What Your Nonprofit Needs to Know about Facebook's New Algorithm" from TechSoup.

Would Consumers Rather Lose Their Phones or Their Wallets?

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From MarketingProfs How important have smartphones become to modern life? Would consumers rather lose their phones or their wallets? KPMG surveyed 10,000 adults in China, India, the United Kingdom, and the United States, and asked that very question. Some 42% of consumers in India, 36% of consumers in China, 35% of consumers in the US, and 21% of consumers in the UK say they feel a strong sense of anxiety if they leave their mobile phone at home when they go out.

VA looks to SBA for Future Vet-Owned SB Certification

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From Lexology : The Department of Veterans Affairs (VA) has published two Notices of Proposed Rulemaking which, in effect, (1) would shift the duties of certifying Veteran-Owned Small Businesses (VOSBs) as relates to Ownership and Control (O&C) from the VA to the U.S. Small Business Administration (SBA) ; and (2) revises the regulations dealing with set-asides and sole source awards under the Veterans First Contracting Program . While subject to comment periods and final rulemakings, the big picture storyline is that this revised regulatory scheme, if passed, will shift much of the oversight on VOSBs from the VA to the SBA. While the SBA oversees almost all small business concerns related to federal procurements, including the SDVOSB program, the VA has had its own veteran-owned business certification program, called the Vets First Verification Program. Arising out of the Veterans Benefits, Health Care and Information Technology Act of 2006 (PL 109-461), this program granted th

Small Business Success Story - Adirondack Barrel Cooperage

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Each year the  New York Small Business Development Center  recognizes outstanding small businesses in a variety of ways.  This Success Story from the   Mohawk Valley SBDC  appears in our  2016 Annual Report .  Joe & Kelly Blazosky   Adirondack Barrel Cooperage Mohawk Valley SBDC Adirondack Barrel Cooperage, LLC, owned and operated by Joseph & Kelly Blazosky in Remsen, is one of only three cooperages in New York State. The work of a cooperage is the ancient art and craft of making barrels used by wineries and distilleries. At ABC, they artfully blend the precision of high tech European woodworking equipment with skillful hand-craftsmanship to build premium quality White Oak barrels. Adirondack Barrel Cooperage uses revolutionary charring and toasting technology. Extreme accuracy of temperature control allows for low temp toasting, releasing desirable flavor notes unique to each customer needs. Temperature profiles are stored for individual barrels and batches for data

Consumers Fret Over Prices

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From eMarketing : Despite the continued strength of the US economy, shoppers remain focused on prices, and that focus drives decisions about whether to shop online or in-store. According to a recent survey, nearly six in 10 US shoppers say they prefer to shop online instead of in-store because of several factors, one being price transparency. The study from e-commerce and supply chain solution provider Arvato, which surveyed 2,000 US adults in October 2017, revealed that 61% of respondents said it was easier to compare prices online vs. in-store—even when they were already shopping at a physical location. What’s more, roughly one in five (19%) respondents said they would abandon an in-store purchase if they found a lower-priced product while webrooming via their mobile device. But while price may be a big motivator for why consumers choose to shop online, it can also contribute to abandoned carts. Nearly a quarter (24%) of shoppers surveyed said they would abandon an online o

E-Verify Requirement for New Federal Contractors

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From  U.S. Citizenship and Immigration Services Federal contractors and subcontractors with the E-Verify Federal Acquisition Regulation (FAR) requirement must enroll in and use E-Verify.  Beginning January 5, new federal contractors and subcontractors with a FAR requirement must provide their Data Universal Numbering System ( DUNS ) during the E-Verify enrollment process. Existing E-Verify employers designated as federal contractors with a FAR requirement do not have to provide their DUNS number, but will be prompted to enter it in E-Verify when they update their company profile.  To learn more about enrolling in E-Verify, use the E-Verify enrollment checklist and view the enrollment video . Subscribe to the mailing list and follow   @EVerify for the latest employment eligibility verification news.  

Protecting Small Businesses (computer security)

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From the Federal Trade Commission : As a small business owner, you have a lot on your mind. You can’t afford to lose time or money to scammers or a compromised network. We can help you avoid scams, protect your computers and networks, keep your customers’ data safe – and protect your bottom line. You also can find out what the FTC is doing to protect small businesses. Stay connected by subscribing to the FTC’s Business Blog. Check out the article Computer Security Basics for Small Businesses . Also: Start with Security: how businesses can protect their computers and networks against threats . Develop a plan to protect your customers’ personal information. Learn what do if there is a data breach. Read the Stick with Security blog series . Scammers target small businesses. Learn to recognize those scams: Read the Small Business Scams publication. Report scams against small business at ftc.gov/complaint and let us know it affected a small business. Reporting it helps stop

Many Consumers Avoid Retailers with Strict Return Policies

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From eMarketing : Returns are a big thing for consumers. So much so that many avoid shopping at retailers that have strict return policies in place. In fact, more than half of US internet users surveyed by coupon and discount website Promocodes.com last November agreed that they avoid such places, while over a quarter of respondents agreed strongly. When it comes to various return policy options, many consumers look for the same thing. For example, when shopping in-store, 37.9% of those polled said getting a full refund—not just an exchange or store credit—was their most important return-related concern. Almost as many consumers (33.6%) felt the same way with regard to digital shopping.

Small Business Success Story - Kingston Holiday Inn Express

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Each year the  New York Small Business Development Center  recognizes outstanding small businesses in a variety of ways.  This Success Story from the  Mid-Hudson SBDC  appears in our  2016 Annual Report .  Chan Patel   Kingston Holiday Inn Express Mid-Hudson SBDC The Mid-Hudson region has long been a magnet for visitors from around the nation and the world. Yet it has been common knowledge that the local accommodations infrastructure was not able to keep up with demand, leaving travelers frustrated and the region missing out on a potentially lucrative and important economic development resource. Recognizing both the existing need and the untapped potential, a group of seasoned industry entrepreneurs lead by Chan Patel decided to invest in the development of a state-of-the-art 100-room Holiday Inn Express for the Kingston area.  SBDC Advisor Sam Kandel met with the group and started working on a funding strategy. He contacted the Ulster County Executive’s office and it’s Ind

Pitching a product idea

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From: Medium Communication matters. Here are a few ideas to help communicate product ideas effectively: Describe the problem you’re solving. Every product should have a reason for existence and a story for why people’s lives will be better after this product comes to the rescue. But before you can talk about the superior future you want to create, you should set the stage by describing the dismal present we currently living in. Envision the start of an infomercial, where people are stumbling around in black and white, wallowing in tears while cutting onions… because they don’t yet have the Slap Chop! Describe how many people have this problem. Now that you’ve broken it down to human terms, the next step is to expand this with market research to show just how large this problem is.

State Department’s New Travel Advisory System

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From Afar : On January 10, the U.S. Department of State unveiled a new-and-improved travel advisory system in an effort to make its rankings more easily understandable to the public. The new system gives every nation in the world a travel advisory ranking from one to four. Level 4 indicates “do not travel”; Level 3, “reconsider travel”; Level 2, “exercise increased caution”; and Level 1, “exercise normal precautions.” In addition, an interactive map color-codes countries by their official ranking: red for 4, orange for 3, and yellow for 2. Countries with a level 1 ranking are not color-coded. “While we will issue an overall travel advisory level for every country, levels of advice might vary for specific locations or areas within a country,” the State Department said in a statement. “For instance, we might advise U.S. citizens to ‘exercise increased caution’ (Level 2) in a country, but to ‘reconsider travel’ (Level 3) to a particular area within the country.” While the State