12 Ways Small Businesses Can Improve Their Social Media Presence

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From Forbes:
Social media provides a powerful tool for outreach: Companies can share stories, talk about events or offers, or discuss services or solutions with interested customers or potential clients. But not every small business has set aside the time and money to establish an online strategy or presence.

12 Forbes Agency Council members share their top tips for small companies to improve their social media presence.

Utilize the little time you have on social media to understand your customers and address their needs, not to promote your product.

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