New York SBDC Research Network

From MarketingProfs : Hillary Clinton wasn't the only loser in last year's elections. Facebook and the media were put on the defensive about their role in what has become known as "fake news," which has spread in a "post-truth" political climate. It looks like facts may have been the biggest casualty of the elections. And that has implications for brands that produce content: With the rise of fake news, content marketers eager to maintain their reputations must focus on making sure that their content is truthful. It's too easy to get duped by a false "news" story, which can have an adverse impact on your credibility in your industry and possibly even your site's rankings. Fortunately, you can ensure the accuracy of your content: Incorporating fact-checking into your editorial process will help you build confidence in the quality and authority of your brand-produced content. Here's what you need to know.

The Office of Advocacy has released the May 2015 issue of The Small Business Advocate. This edition features the Federal Aviation Administration's (FAA) proposed rule governing small unmanned aircraft systems (small UAS), also known as small drones. Advocacy held a roundtable to gather small business input on the proposed rule and submitted a comment letter to FAA on the rule. In addition, the newsletter covers six comment letters that were submitted to federal agencies regarding proposed rulemakings, and three regulatory alerts on new rulemakings. The newsletter also features Advocacy's new graphic and data visualization designer, new economic issue briefs released by Advocacy's Office of Economic research, and requests for quotations. In This Issue Rule Proposed on Employer Wellness Programs; DHS and DOL Issue Changes to H-2B Visa Program; Proposal Expands Retirement Advice Covered by Fiduciary Protections The entire newsletter can be found on Advocacy's websi