Convincing Skeptical Employees to Adopt New Technology

From the Harvard Business Review

Bringing new technology and tools into your organization can increase productivity, boost sales, and help you make better, faster decisions. But getting every employee on board is often a challenge. What can you do to increase early and rapid adoption? How can you incentivize and reward employees who use it? And should you reprimand those who don’t?

According to a study by MIT Sloan Management Review and Capgemini Consulting, the vast majority of managers believe that “achieving digital transformation is critical” to their organizations. However, 63% said the pace of technological change in their workplaces is too slow, primarily due to a "lack of urgency" and poor communication about the strategic benefits of new tools. "Employees need to understand why [the new technology] is an improvement from what they had before," says Didier Bonnet, coauthor of Leading Digital and Global Practice Leader at Capgemini Consulting, who worked on the research and coauthored the study. "The job of a manager is to help people cross the bridge — to get them comfortable with the technology, to get them using it, and to help them understand how it makes their lives better."

Leaders should expect to face luddites, people who aren’t naturally tech-savvy, and naysayers whose knee-jerk reaction is to oppose new things. "There are always some people who have their routines, and they just don’t want to change," says Michael C. Mankins, a partner in Bain & Company’s San Francisco office and the leader of the firm’s organization practice in the Americas. “That [attitude] persists as long as the organization permits it.” Here are some ideas for encouraging the adoption of a new technology.

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