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Showing posts with the label visual marketing

What's a Picture Worth?

Image
There is no question that the way that social media has developed, images play a central role more YouTube enjoys over 4 billion views daily. Instagram has bypassed Twitter for mobile users. photographs on Facebook draw 53% more "likes" than those without. Pinterest is the 2nd largest referrer of social traffic. It grew by 50% in a year. These tools are driven by images and require (almost) no words. The fact that FaceBook was willing to pay the big bucks for Instagram is testimony to the importance of images. than ever before. There has been a dramatic shift towards visual marketing. Everyone needs to start thinking in these terms. As I visited the RN Pinterest Page I searched on "SBDC" to see the results and they were patchy. A quick visit to a few SBDC websites demonstrated very, very few images.We are often looking for good pictures from the various centers for different uses. Potential clients visiting our center sites would benefit from a glimpse at wha