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4 Reources to Help You Create a Safe Workplace

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Excerpt of an article by Joshlyn Ross To read more visit sba.gov When was the last time you’ve revisited your workplace safety plan? Not only is it the law, but it also can ensure that you and your employees are always safe. In honor of National Safety Month, we would like to highlight four resources that will help you identify unsafe behaviors, create opportunities for improvement and help you (and your employees) make well-informed safety decisions on a daily basis. 1. Ensure your business meets legal requirements with OSHA Employers are responsible for providing a safe and healthful workplace for their employees. The Occupational Safety and Health Administration’s role is to assure the safety and health of America's workers by setting and enforcing standards as well as providing training and education to business owners. Check out OSHA’s handbook to ensure that your small business meets the legal requirements of the Occupational Safety and Health Act of 1970. 2. ...

Understanding Younger Baby Boomers' Digital Usage

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Excerpt from an article by eMarketer Editors, To read more visit eMarketer Younger baby boomers are not a digitally clueless bunch, but marketers cannot assume that they are as digitally active—or as mobile in their usage—as millennials and Gen Xers. Rather, they have their own distinctive ups and downs with digital. As commerce takes on an increasingly digital skew, many marketers will want to connect digitally with younger boomers. But they must wonder whether (and how) it can be done. "Younger boomers were early adopters of the personal computer and email. But where do they stand in an era of smartphones and social media and ecommerce and all the rest?" asked Mark Dolliver, analyst at eMarketer and author of the new report, "Younger Baby Boomers as Digital Users: Just How Far Do They Go?"

I Don't Like Being Called a Job Creator

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By Hank Green Listen to the vlog on Hank's channel : 1. People don't hire people to create jobs, they hire people to do jobs. 2. The method through which economic opportunity and job creation occurs is complicated and involves many many people, not just the person who starts or owns or runs a business. 3. Entrepreneurship is not charity, it is only a public good if the business does good work and treats its employees fairly.

Going Green to Make Green

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Excerpt of an article by Kristin Manganello, To read more visit Thomasnet Sustainability initiatives — which focus on promoting and expanding healthy business systems by addressing various environmental, social, and governance (ESG) factors — have become a key focus for consumers and businesses alike. The ultimate goal of implementing sustainable practices is to ensure that the global business community is eco-friendly, socially responsible, inclusive, easier to predict, and financially successful for all involved parties. Because sustainability is often associated with high implementation costs, there is a common misconception that the expenses outweigh the benefits. For this reason, many companies are still resistant to introduce these practices into their business models. But working toward more sustainable processes offers more than just environmental benefits and a boosted company reputation; opportunities abound for fiscal savings and increased profit margins as well. A Pe...

A Bright Spot for Retail?

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Excerpt from an article by Krista Garcia To read more, visit eMarketer Despite persistent gloom and doom surrounding the retail industry, the first half of the year has been positive for most product categories. According to the newly released monthly retail sales report from the US Census Bureau, for H1 2018, retail sales (excluding auto parts and gasoline) totaled $2.06 billion, up 4.9% year over year. With the exception of sporting goods, which shrunk 1.7%, and department stores that stayed flat, all other segments experienced growth in H1 2018. Furniture and home goods (5.3%) and apparel (5.1%) saw the biggest gains. Now par for the course, ecommerce outperformed total retail with 10.0% gains during H1 2018 compared with the same time last year.

Strategy Is Useless Without Execution

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Written by Tim Berry Read more at Bplans It happens all the time. You take your team away from the routine for a few hours, brainstorm, and develop a brilliant new strategy for your business. And when you all get back into the routine, the routine wins and strategy loses. Nothing changes. The plan was brilliant on the whiteboard but never got to the real world. What happened? Your business strategy is useless without execution. Don’t leave that whiteboard without developing key tactics. Make sure the execution tactics you choose are directly in service of your strategic goal. For every action you take, you should be able to say how it relates to your overall business strategy.

Loss of Consumer Trust Can Be Costly

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Written by Krista Garcia For more, go to eMarketer : It's logical to assume consumers might lose trust in a company after a data breach or misuse of personal information. But many businesses vastly underestimate the severity of these security mishaps in the eyes of their consumers. An April 2018 CA Technologies and Frost & Sullivan study demonstrates this perception gap. They aggregated variables like consumer willingness to share personal information online and the belief that companies protect their information to come up with a digital trust score ranked on a scale of 0 to 100. US internet users gave businesses a trust score of 61, the same as the global average. But businesses gave themselves an average score of 75 when asked if consumers trusted them. This is important because levels of trust correlate to spending. Consumers across all levels of trust—low, moderate and high—increased spending in the past 12 months, but low-trust consumers decreased spending by large...