Strategy Is Useless Without Execution

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Written by Tim Berry
Read more at Bplans

It happens all the time. You take your team away from the routine for a few hours, brainstorm, and develop a brilliant new strategy for your business. And when you all get back into the routine, the routine wins and strategy loses. Nothing changes.

The plan was brilliant on the whiteboard but never got to the real world. What happened?

Your business strategy is useless without execution. Don’t leave that whiteboard without developing key tactics. Make sure the execution tactics you choose are directly in service of your strategic goal. For every action you take, you should be able to say how it relates to your overall business strategy.

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