Thursday, November 17, 2011

Impact of Signage on Economic Development

And the SBDC was cited:

Harry C. Alford's presentation to the Signage Foundation Inc.; Mr. Alford is the President and CEO of the National Black Chamber of Commerce

In these turbulent economic times, small businesses rely on effective signage to help ensure the continued viability of their companies. While regulations are a necessary part of a complex society, regulatory flexibility is needed to ensure that businesses have the ability to attract new customers and bring back existing ones. Every law and regulation should be evaluated against its impact on jobs. On premise signs[are particularly important to black-owned business, especially those located in economically disadvantaged areas. Therefore, policymakers should develop and implement zoning laws and regulations for signs in a commonsense, business-friendly manner.

More HERE

NOTE that 10 of the 57 footnotes, starting with #13, are to New York State Small Business Development Center, What’s Your Signage? How On-Premise Signs Help Small Businesses Tap Into a Hidden Profit Center, (New York State Small Business Development Center 2004).

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