Seven reasons to say no to new business

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From Debbie Bermont at ConnectItNews

If your company is dependent on larger sales from fewer customers, then you could put yourself at financial risk by taking on the wrong customer. One of the most common mistakes business owners make is to accept money from anyone who is willing to pay for their product or service -- even if the customer is not the ideal fit for their business. Whether you're a startup or a large corporation, taking on a new customer who doesn't match your ideal customer profile can be a big mistake. Here are seven situations that indicate you should say no to new business. If you don't heed this advice on when you should turn down new business you will be in serious danger of having a database of customers that can take your business into bankruptcy.

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