Tuesday, September 29, 2015

How to Build a Brand in 5 Days

You’ve validated your business idea, you’ve done your market research, and hopefully you’ve registered your business name. Now it’s time for the fun stuff. If you’ve ever wondered how to build a brand for your business, you’ve come to the right place. Work through these exercises each day and in less than a week, you’ll have a good sense of not only how you are uniquely positioned to compete with others, but also how to convey your brand message to the world. If you know you have to build your brand but aren’t quite sure of the reasons why, it’s worth reading our article on 4 Reasons to Brand Your Business, as well as Want Customer Loyalty? Build Your Brand. Now you know that branding really is a necessary step to starting a business, you can get to work. The infographic below is intended to be worked through as you might an exercise. Originally we ran it as a five-day challenge; if that’s how you’d prefer to read it, you can find each of the challenge days here. Read more at Bplans

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