Best And Worst Crisis Management
From Crisis PR – Top 10 Best and Worst
A reputation is a delicate thing, which can take years to build up and mere moments to sully.
And the way a company communicates with stakeholders and the general public during a crisis can be pivotal in determining whether it bounces back stronger than ever or is irrevocably tarnished by its response to the situation.
Whether it’s adversity towards a product or tragedy, reputation is one of the key elements to business success and companies will work hard to retain one thing from their customers – trust.
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