Getting into the Stores
For our fashion industry clients, other than, or in addition to, building their own bricks and mortar or online shop, another approach is often to get their designs into larger retailers. Here are a few guidelines and sources to help that process along. Getting your goods in the department stores. Katherine Gray Los Angeles Business Journal August 1 2005 Get into stores Nov. 3, 2003 Mary Stewart Center for Entrepreneurship Ask an Expert Apparently very useful for listings of US and international fashion events: Fashion Calendar Glam Central A blog worth checking out for profiles of fashion editors, coverage of fashion week and to locate other fashion blogs: I know you get WWD , but maybe you should run through if you haven’t already and scan articles for the names of buyers at stores that you might market to. As an example, this is a recent one that mentions quite a few people. By the same token, you can check the magazines for the names of fashion editors to see if you can send them a