Monday, January 30, 2017

Google Tackles Bad Ads and—Surprise!—There Are a Lot of Them

More from eMarketer
Pointing not only to an influx of fake news and spam, but also an ongoing challenge to distinguish what's real and what's not, Google took down 1.7 billion ads last year that violated its advertising policies—more than double the amount it removed in 2015.

In a post the company published yesterday, Google said it removed a vast amount of different types of ads.

Google removed more than 17 million bad ads for illegal gambling violations and suspended around 6,000 sites, as well as another 6,000 accounts, for attempting to advertise counterfeit goods.

In addition to keeping an eye out for these types of ads, which have been around for a while, Google also saw a rise of a new type of scammer, what it calls "tabloid cloakers," but many know it simply as fake news.

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