Thursday, February 28, 2008

Creative Selling

LooseTooth

This is great site for a prolific jewelry (among other things) artist. She uses her blog to describe her artwork and her process. The site is clean but contains a lot of stuff, lots of images and a friendly, casual style. The goods are sold through CafePress.com

I think she's found a great work-around the commercial web-site by combining products and not limiting herself by product type. For our artist-clients this ought to be inspirational. It is not a short-cut in the sense that obviously an enormous amount of attention went into this but in terms of using existing tools for good, it's a great example. For artists who may be daunted by the idea of getting started advertising themselves online, getting started as a blog may be a way to go.

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