Thursday, March 27, 2008

Better for Business: LinkedIn, or Facebook?

On Monday, I got a notice from an old college friend via Facebook. Yesterday, I received a request from someone to connect to my LinkedIn account. Today, I read an article from Computerworld on which of these sites was better for business. Call it karma.

LinkedIn has always been designed as a networking site solely for interaction among those in business. Facebook originated as a networking site amongst those with college or university email addresses. However, it is being adapted more and more by those in the labor force as a means of finding better opportunities, contract employees, and so forth.

The article presents six scenarios, and asked separate writers to argue the merits of one versus the other in that situation. Needless to say, the article doesn't provide an answer to the question of "Which is better?" (unless you consider "It depends" as a worthwhile conclusion).

I only dabble at both, but I can certainly see why people get hooked on these sites.

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