20 Cool Trends in College Marketing

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"College marketing is at an interesting crossroads today. Students and colleges have become more concerned with saving money, while at the same time, more technologies for marketing and communication have developed. Often, this means that college marketing departments are able to work smarter and leaner, saving money while at the same time more effectively targeting and attracting the right students to the right campus. Other times, it means that they’re able to better pinpoint what works and what doesn’t, focusing their efforts on what really brings students to campus and keeps them there."

More HERE.

Is any of this applicable to YOUR business?

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