Friday, December 09, 2011

Always on Women: Technology

Here is a survey of how women are really using technology today [PDF], from laptops to mobile, from AdAge in collaboration with JWT.

The single most interesting thing was the Millennial Profile of Aimee MacDonald (page 9), who, despite her high-tech lifestyle, learned "the value of a good old-fashioned person-to-person phone call."

No comments: