Online Ad Spending
The Future of Web Ads is in Britain The New York Times By Louise Story and Eric Pfanner Published December 4, 2006 According to this article Britain is leading the way – way ahead of the US in terms of online advertising and suggests that maybe we can learn from the UK experience. eMarketer NOVEMBER 27, 2006 “An emerging consensus paints a positive picture. The trend began early last week, when the Internet Advertising Bureau (IAB) and PricewaterhouseCoopers (PwC) released new data showing that US Internet advertising revenues reached a record $4.2 billion in the third quarter of 2006.” British Online Ad Spending Outpacing U.S. By Nearly 2 to 1 Seeking Alpha Posted on Dec 4th, 2006 Carl Howe ( Blackfriars Communications ) The Federal Trade Commission – Facts for Businesses Dot Com Disclosures A guide for the ecommerce marketer.