Blog your way to a small business website
Who said that building a website has to be a complicated thing?
I was interested to read Jennifer Shaheen's article at Entrepreneur.com, "Build a Website in Blog's Clothing," where she discusses how using a blogging platform can be used to set up a small business web presence. The blog format can offer just about everything a website needs: up-to-date content, search engine visibility, a way to communicate with customers, and plug-ins and add-ons a plenty (for an example, look at all the extras we have running on the right side of this blog.) Best of all, it's free.
The blog format takes the newest posts and pushes them to the top, which is great for providing upcoming news and events. But you can also create posts with more permanent content, for example, your contact info. Just build a link to that post into one of your sidebars, and it will always be visible.
I was interested to read Jennifer Shaheen's article at Entrepreneur.com, "Build a Website in Blog's Clothing," where she discusses how using a blogging platform can be used to set up a small business web presence. The blog format can offer just about everything a website needs: up-to-date content, search engine visibility, a way to communicate with customers, and plug-ins and add-ons a plenty (for an example, look at all the extras we have running on the right side of this blog.) Best of all, it's free.
The blog format takes the newest posts and pushes them to the top, which is great for providing upcoming news and events. But you can also create posts with more permanent content, for example, your contact info. Just build a link to that post into one of your sidebars, and it will always be visible.
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