Teens aren't the only online trendsetters
Remember the intern at Morgan Stanley who shocked his bosses when he reported that he and his peers weren't all that into Twitter ? According to a recent New York Times article, he seems to be correct about teens and Twitter. " Who’s Driving Twitter’s Popularity? Not Teens " examines the demographics of Twitter users, and argues that technological tools can succeed, even without the trendsetting prowess of the teen crowd. It's a good lesson - not every online tool needs to be marketed to the under-18 crowd, after all they are notoriously fickle, and some applications are just better suited to adults.