Don't engage employees -- empower them

CBS News MoneyWatch

The management fad of the millennium is employee "engagement." Gallup has done a remarkable job of marketing it as the one metric for improving everything from employee retention to business performance.

But does it work? Not necessarily.

Sure, every executive and business leader wants employees to care about their jobs and the success of their company. That's a no-brainer. But accurately measuring employee engagement, developing the right strategies to improve it, implementing them, and not screwing up anything else in the process is far easier said than done.

More importantly, at least one credible expert and a human capital analytics consultancy firm say the cause-and-effect relationship between employee engagement and business results isn't compelling, primarily because their drivers are not necessarily the same.

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